With a decade of experience in analytics and optimization, Jocelyn Hlawaty brings a unique perspective to social media intelligence.
As a Senior Director at Athena Global Advisors, Jocelyn drives campaign strategies, workflow optimization, and scalable analytics solutions for marketing and communications executives. She has developed extensive experience in translating social media data into actionable insights, refining corporate communication strategies and managing social risk and crisis alerting.
Since the world of social media is always on and in motion, continual innovation and adaptation are crucial. Jocelyn cultivates a culture of boldness and passion for tackling new challenges, positioning her team to be successful in the adventurous and developing field of social media intelligence.
Jocelyn earned a Bachelor of Arts degree in Linguistics & Economics from Georgetown University. When she’s not immersed in data, you’ll find Jocelyn enjoying Philadelphia’s vibrant restaurant culture, snuggling with her Yorkie, Pippin, or with her nose buried in the latest fantasy/sci-fi novel.
Social Media Day PHL is the most prominent gathering of communications professionals in the Philadelphia area. As a 501(c)(3) nonprofit, we exist to provide professional development and networking experiences to members of the community.
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